Elevating patient care through a reimagined digital presence.
How a responsive website, mobile-first design, and logo refresh united to tell the story of a trusted South St. Louis family dental practice. Meet Borgmeyer Dental.
SUMMARYDr. David and Dr. Sam Borgmeyer, the father-son team behind Borgmeyer Dental, have been proudly serving South St. Louis City for decades, offering patient-centered care to generations of families. Rooted in their small-town charm and dedication to the community, Borgmeyer Dental has earned its place as a trusted hometown favorite.
But in today’s fast-paced digital world, their online presence no longer reflected the welcoming, forward-thinking nature of their practice. They approached us to craft a modern, user-friendly website and give their visual identity a much-needed refresh. The result? A vibrant digital showcase that mirrors their personalized approach to dentistry and helps patients connect with their care in an effortless, meaningful way.
OUR ROLESLogo Refresh
Brand Story
Creative & Content Development
SEO
Website Architecture & Strategy
Web Design & UX Strategy
Lead Acquisition Strategy
“Thank you so much for your incredible work designing and creating my business’ new website. When I started this project, I had a vision for what I wanted, but your thoughtful process brought that vision to life in ways I couldn’t have imagined. The time you took to truly understand me, my office, my staff, and our mission was invaluable. You listened carefully, made adjustments, and refined every detail to ensure the final product was exactly what I hoped for. Now, our website beautifully reflects what matters most to us at our practice. I expected just a new website, but what you delivered goes far beyond that—it’s a perfect expression of who we are as a business, in both words and visuals.”
– Sam Borgmeyer, Owner: Borgmeyer Dental
CHALLENGEA dental practice’s website should do more than inform—it should instill trust and confidence in both new and returning patients. Borgmeyer Dental's existing site and branding lacked the warmth and functionality needed to reflect their personable, family-centered approach to care. The challenge was clear: modernize their online presence while keeping their small-town roots and patient-first philosophy at the forefront.
We needed to design a site that could balance aesthetic sophistication with practical functionality, from easy navigation to mobile responsiveness, while also giving their brand a polished, modern feel that resonates with patients of all ages.
INSIGHTSAt the heart of Borgmeyer Dental’s identity is its commitment to building long-term relationships with families in the community. To translate this ethos digitally, we needed to think beyond aesthetics. We prioritized intuitive user experiences, seamless mobile compatibility, and a storytelling approach that highlights their history, expertise, and care philosophy.
Additionally, we saw an opportunity to amplify their local presence by incorporating search engine optimization (SEO) strategies, helping patients in South St. Louis easily find and connect with Borgmeyer Dental online. Their family-first approach deserved a platform that worked just as hard as they do in building trust.
SOLUTIONBlending Trust, Warmth, and Cutting-Edge Functionality
At Borgmeyer Dental, we designed a responsive, mobile-first website paired with a refreshed logo to reflect the practice’s charm, professionalism, and deep hometown roots. With engaging visuals, compelling copy, and clean, approachable branding, the new digital platform captures their family-focused legacy while positioning them for the future. The result is a cohesive online experience that informs, connects, and welcomes patients with the same warmth and care they’ve come to expect in the office.
New Logo Refresh
Fully-Responsive Digital Experience
Copywriting, Website Design, Lead Acquisition Strategy & UX Strategy
Borgmeyer Dental’s New Website Results:
525+/mo.
Qualified Client Site Visits, and growing
110+/mo.
Click-to-Calls and New Customer Inquiries
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